International Business

Rijksuniversiteit Groningen

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Deze opleiding

!Deze opleiding communiceert alleen in het Engels.
We tonen daarom de Engelstalige opleidingsinformatie.
Are you interested in understanding the challenges international companies face, and how they deal with such challenges? Then this programme might just be what you are looking for.

open_in_newstudy website

typeregulier, 180 EC
start1 september
taalvolledig English
opleidingsduur3 jaar voltijd
accreditatiesAACSB, NVAO
numerus fixus550plaatsen

The Bachelor's degree programme in International Business prepares you for a management position in an international environment. You will combine courses in Business Management with courses in Sociology, Psychology, Economics and Law.

The programme has an international focus and is about linking theories of management to the reality of international organizations that operate in various countries and cultures. In your third year, you will study abroad for a semester at one of over 200 exchange partners in 50 different countries. International Business in Groningen is challenging and fast-paced. You need to be hard-working, have a good command of English and be able to understand mathematical expressions, quantitative research methods and economics. Most importantly, however, you need to be deeply interested in the very broad range of issues that make doing business different from country to country. Learning from lecturers and fellow students of diverse nationalities is therefore essential.

Important to know: The BSc International Business is a fixed quota programme (numerus fixus) accepting only 550 students. The application deadline is 15 January 2023. All applicants have to follow the selection procedure.

Waarom aan de RUG?

  • The programme has been internationally accredited by the AACSB and EQUIS, ensuring a high-quality education, which only 1% of universities reach worldwide.
  • The programme in Groningen is about linking theories of management to the reality of international business. It is the intellectual understanding and their sensitivity to differences in perceptions and approaches that equips international business students to correctly analyse situations and to determine effective responses. You will be challenged to approach various business cases from different economic, cultural, legal and political perspectives.
  • There are more than 50 different nationalities represented in the programme and 37% of the student body is international.
  • In your 3rd year, you will study abroad for one semester at one of over 200 exchange partners in 50 different countries.


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1e jaar The first year starts off with an intensive introductory programme, in which you attend your first classes and obtain important study information. The course units cover the fundamental disciplines of International Business, such as International Business environment, Economics, Financial Accounting, as well as International Marketing and Organizational Structure. You will also be provided with a solid foundation in statistics.
Academic English
Introduction to International Business
Global Supply Chain Management
Organizational Structure
Financial Accounting
Organizational Behaviour
International Marketing
Statistics I
International Business Environment
Management Accounting
Research Methodology
2e jaar In the second year of the programme, you will take additional course units in Cross-Cultural Management, Comparative Country Studies, as well as Research Methods and Statistics. You will do a lot of reading and independent study. You will attend classes and lectures by guest speakers, participate in small discussion groups, work on team projects, attend workshops and seminars.
Finance & Risk Management
Foreign Direct Investment, Trade & Geography
Cross Cultural Management
Global Business History
Statistics II
Comparative Country Studies
Innovation Management in Multinationals
Qualitative Research Methods
Ethics and International Business
International Business Law
Global Political Economy
3e jaar Once you have met the requirements of the first part of the programme, you will spend a semester abroad at one of our many partner universities in Europe, Latin America, Australia, North America, or Asia. This is a major opportunity to further develop your cross-cultural and language skills and you will be able to take courses in which your host institution has particular expertise. The final stage of the Bachelor's programme is the writing of a thesis.
Study abroad (= foreign minor)
Bachelor's Thesis afstuderen
Managing International Business Organizations Game
International Strategic Management
International Financial Management
Empirical Research Project


taal van onderwijs100% en
case study, literature study, oral presentation, computer exercise, research, research project, research proposal, tutorial, lecture, working group, group assignment, group discussion, poster presentation, self evaluation, individual assignment, practicum, self study, project, seminar
International Business focuses on dealing with economic, cultural, legal and political issues in international business situations. As this requires understanding of analytical methods, you will also follow course units dealing with statistics and mathematical explanations of economic phenomena. All activities will be in English, and you will develop the necessary academic skills to start your career in multinational firms and international organisations.
study guidance
Studying means working independently and planning your studies yourself, but of course, the faculty will help you do so. Together with other first-years, you will participate in a mentor group. The mentor, a senior student, will help you quickly learn the ins and outs of the faculty. In addition, you will discuss your study progress with your tutor (a lecturer-supervisor) at regular intervals. The study advisors are available to help you with specific study problems.
study abroad
You will spend one semester (30EC) in the third year studying abroad at one of our exchange partners. For an overview of university partners, please visit
bindend studieadvies
  • minimaal 45 EC in de eerste 12 maanden

You will be offered study advice after the first year of study. You can expect a positive result if you have earned more than 45 ECTS credit points (out of a total of 60 ECTS). If you have earned fewer than 45 ECTS and are issued a negative result, you will not be allowed to continue with your degree programme.
You will receive preliminary study advice in December to make sure that you know where you stand. Please contact your study advisor as soon as possible if you have any questions about the BSA system.
N.B. Some degree programmes use a tutoring system; please check with your study advisor.

Toelating en kosten


1 september 2023

aanmelding deadline : 15 januari 2023
collegegeld nog niet bekend

The BSc International Business is a fixed quota programme (numerus fixus) accepting only 550 students. The application deadline is 15 January 2023. All applicants have to follow the selection procedure.

More information on the steps to apply.

toelaatbare profielen
VWO N&Ttoelaatbaar
VWO N&Gtoelaatbaar
VWO E&Mtoelaatbaar
VWO C&Maangevuld met wiskunde A of wiskunde B;The profile Culture & Society must be complemented with mathematics A or B.
hbo-pIt is also possible to enter the programme with an HBO propaedeutic certificate, on condition that you meet the required level of mathematics and the English language skills. For mathematics, you must at least have completed A or B (previously mathematics A12 or B1) at Dutch VWO level. For English, you must also have completed this at VWO level or obtained one of the English certificates: IELTS Academic overall score 6 (Speaking 6, Writing 5.5); TOEFL internet-based overall score 90 (Speaking 20, Writing 20); C1 Advanced (with minimum score 169)); the University Language Centre test score B2 (all parts). (The Language Centre English Test will not be offered until at least 1 September 2021).
WO propedeuseYou can enroll, as long as you have a finished VWO-degree with mathematics A or B.
studie kosten
bron: Rijksuniversiteit Groningen
bedrag kostenpost
€ 600studiematerialenper jaar
inbegrepen in collegegeld
registration fee

estimated monthly costs

bron: Nibud
303kamerhuur in Groningenrond het landelijk gemiddelde
172collegegeldop basis van € 2060 per jaar
80studieboeken en -spullen
77uiterlijkkleding, kapper, schoenen
132vrije tijdstappen, uit eten, vakantie
42vervoernaast de OV-kaart

€ 1171totale maandelijkse uitgaven landelijk gemiddelde is € 1181
Hiernaast staat een overzicht van de gemiddelde kosten die een uitwonende student heeft. Niet iedere student heeft met iedere kostenpost te maken. Het totaalgemiddelde is dus niet gelijk aan de optelsom van alle kostenposten.

Bekijk ook de uitgebreide toelichting: wat kost studeren?

Studenten en studentenleven


1550 studenten volgen deze opleiding
43% daarvan is vrouw
357 eerstejaars gestart in 2019
46% daarvan is vrouw
29331 studenten aan de Rijksuniversiteit Groningen
51% daarvan is vrouw
bron: StudieData


The Economics and Business Faculty association (EBF) is the faculty association for all students studying at the faculty of Economics and Business of the University of Groningen.
The EBF is your partner during your time in Groningen by organising events that support you with your studies and help you prepare for your future career.
The Marketing Association of the University of Groningen (MARUG) is the inter-departmental study association for students who are interested in marketing.
The MARUG acts as an intermediary between marketing theory and marketing practice and organises several career events and social activities during the year, such as a monthly social. At this moment, the MARUG has more than 1500 members from different fields of knowledge.

Op kamers in Groningen

55216studenten studerend
31914studenten woonachtig   
€ 303gemiddelde kamerprijs
kamer betaalbaarheid
21 m2gemiddelde kameroppervlak
kamer beschikbaarheid
bron: Nationale Studenten Enquête


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1/2 RUG
International Business
€ 303 gemiddelde kamerhuur
? eerstejaars
NAN% vrouw
? uur contacttijd/week
2/2 Maastricht University
International Business
star Keuzegids topopleiding 2015
€ 308 gemiddelde kamerhuur
588 eerstejaars
43% vrouw
? uur contacttijd/week
disclaimer: bovenstaande cijfers en beoordelingen zijn aangeleverd door de opleidingen zelf. Wij kunnen de juistheid niet garanderen.

Feiten en / studie in cijfers


bron: Nationale Studenten Enquete
algemeen oordeel4.14.1
De Nationale Studenten Enquete is het grootschalige onderzoek van de overheid onder studenten in Nederland naar de kwaliteit van opleidingen aan hogescholen en universiteiten.
In 2017 hebben meer dan 280.000 studenten hun oordeel gegeven over hun studie en instelling.

International Business aan de Rijksuniversiteit Groningen is beoordeeld door 343 respondenten. Gemiddeld waarderen ze de opleiding met 4.1 uit 5.
bron: Rijksuniversiteit Groningen 2022
studenttevredenheid 4 4
aantal eerstejaars 585 621
ervaren contacttijd per week 12-18 12-18
doorstroom naar tweede jaar 78% 79%
diploma binnen 4 jaar 61% 66%
werk op niveau in 1,5 jaar

Studie in cijfers

In deze tabel staan resultaten van deze studie in cijfers uitgedrukt. Hiermee kan je vergelijken hoe deze opleiding het doet in vergelijking met dezelfde opleiding bij andere onderwijsinstellingen.

Na de studie

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International Business is a broad programme that forms a solid foundation to pursue a broad range of Master's degrees. You might choose to specialize in Marketing or Operations, for example. Or you could build on your Bachelor's with a Master's degree in International Business and Management, which will give you the credentials to work for a multinational firm, governmental institutions and international organisations. You can work in export, marketing or sales for example.

Beroepsperspectief / arbeidsmarkt

Plenty of multinationals will be interested in students with an academic degree in business. Your position within this kind of organization can vary from export manager or international marketer to international sales manager, product manager or human resource manager. But numerous other career opportunities await. This, of course, depends on the choices you make during and after the International Business programme.

Many organisations also offer traineeships and junior positions which will introduce you to different types of activities. If you were to choose a two-year Research Master's you could move into academia, perhaps decide to go further and earn a PhD.

Top 5 sectors IB graduates work

  • Consumer Staples
  • Financial
  • Consulting
  • Utilities
  • Government

Examples of organisations: ING, PwC, EY, Toyota, Philips, Unilever, Ministery of Economic Affairs and Climate. source: FEB Graduates report edition 2021 (nr. of respondents 117)

As a graduate, your degree will be highly valued in the labour market. The Faculty of Economics and Business is internationally accredited and belongs to the 1% of business schools around the world accredited by both EQUIS and AACSB.

FEB Career Services
When you become a student at the faculty, we want to support you in developing your career and strengthening your employability skills. You can count on a dedicated on-campus Career Services team offering you a wide range of courses, workshops, events and career-related support during your studies. Everything you need to enter the labour market.

current job market
bron: arbeidsmonitor
€ 2786gemiddeld bruto maandloon
82%kans op een vaste baan
11%kans op een voltijd baan
60%kans op een baan op niveau
58%spreekt van "goede aansluiting arbeidsmarkt"
69%is tevreden over de studiekeuze

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Potentiële beroepen

business / data analyst
export manager
human resources manager
international marketer
international product manager
international sales manager
bron: StudieData


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Meer informatie?
Bezoek de website van deze opleiding.

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